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Digital Marketing & Advertising
Digital Marketing & Advertising
35 articles in this collection
Written by
Orbee, Inc.
Best Practices for Email UTM Parameters
Written by
Orbee, Inc.
Updated over a week ago
The difference between Ad spend and Transactions
Written by
Orbee, Inc.
Updated over a week ago
What is ADF?
Written by
Orbee, Inc.
Updated over a week ago
What are Ad Budgets?
Written by
Orbee, Inc.
Updated over a week ago
What is the difference between call tracking and DNI (Dynamic Number Insertion)?
Written by
Orbee, Inc.
Updated over a week ago
How do I optimize conversions?
Written by
Orbee, Inc.
Updated over a week ago
What is a UTM Parameter?
Written by
Orbee, Inc.
Updated over a week ago
How are conversion tools deployed?
Written by
Orbee, Inc.
Updated over a week ago
What are the different types of lead forms?
Written by
Orbee, Inc.
Updated over a week ago
Google
What are Sitelink Extensions?
This article explains sitelink extensions for Google Ads.
Written by
Orbee, Inc.
Updated over a week ago
How to create Google Analytics (GA) Goals with your segments
Creating Goals within your GA account allow you to set up conversions in Google Ads, as well as monitor specific website analytics.
Written by
Orbee, Inc.
Updated over a week ago
Why is my Google Ads account not connected to my Google Analytics account?
There are a few reasons why your Google Ads account is not connected to your Google Analytics account.
Written by
Orbee, Inc.
Updated over a week ago
Why is my Google Ads account suspended?
This article goes over why your Google Ads account may have been suspended.
Written by
Orbee, Inc.
Updated over a week ago
Why are my campaigns not spending on pace with my budget?
There are two reasons as to why your campaigns are not spending on pace with your budget.
Written by
Orbee, Inc.
Updated over a week ago
What is an Ad Group?
Written by
Orbee, Inc.
Updated over a week ago
Why was my Google Ad disapproved?
This article will explain the possible reasons why your advertisement on Google was disapproved.
Written by
Orbee, Inc.
Updated over a week ago
What are the targeting options available for Google Ads?
This article goes over the targeting options that are available in Google Ads.
Written by
Orbee, Inc.
Updated over a week ago
Where did average position go in Google Ads?
Written by
Orbee, Inc.
Updated over a week ago
What is "Average Position" in Google Ads?
Written by
Orbee, Inc.
Updated over a week ago
Understanding your Smart Bidding Performance
Written by
Orbee, Inc.
Updated over a week ago
Facebook
How To Share Access To Your Verified Domain With Orbee
Written by
Orbee, Inc.
Updated over a week ago
How To Set Up Your DNS For Facebook Ads Domain Verification
Written by
Orbee, Inc.
Updated over a week ago
How Billing Works with Facebook Ads
Written by
Orbee, Inc.
Updated over a week ago
Facebook Advertising & Appleās iOS 14
Written by
Orbee, Inc.
Updated over a week ago
Finding the IDs of your Facebook resources if you have an existing Business Manager
Written by
Orbee, Inc.
Updated over a week ago
Why is Facebook delaying advertisements on my business manager account?
Written by
Orbee, Inc.
Updated over a week ago
About Facebook's Special Ad Category
Written by
Orbee, Inc.
Updated over a week ago
Why was my Facebook Ad disapproved?
Written by
Orbee, Inc.
Updated over a week ago
How do I create UTM Parameters using Facebook's Ad Manager?
Written by
Orbee, Inc.
Updated over a week ago
Best Practices for Facebook UTM Parameters
Written by
Orbee, Inc.
Updated over a week ago
About Facebook's Ad Account Spending Limit
Written by
Orbee, Inc.
Updated over a week ago
What are Dynamic Parameters?
Written by
Orbee, Inc.
Updated over a week ago
How To Verify Your Domain For Facebook Ads
Written by
Orbee, Inc.
Updated over a week ago
Why is my Facebook Ads account disabled?
Written by
Orbee, Inc.
Updated over a week ago
What is Facebook's 20% rule?
Written by
Orbee, Inc.
Updated over a week ago